According to an assessment by accountancy firm PwC, intangible assets can account for up to 75% of a company’s value. And brand equity is often the key driver of a company’s success. This has...
The pressure on legal departments to manage the costs of intellectual property management is continuously rising. This is due in part to the increased costs of managing IP assets as well as the...
There is always pressure on costs. Indeed, an in-house legal team is often seen purely as a cost centre, which can make discussions over budgeting challenging.
As much as we might wish it were different, it’s a fact of life that an in-house legal team will have to justify their legal plans to senior management. It’s also a fact that good plans on their own...
It’s a common challenge for in-house legal departments: how to achieve better results with fewer resources.
On its own, it should be relatively straightforward to improve results. Similarly, it...
Creating a corporate legal department budget is no small task. Most corporates are looking to save money, but more than that, they are looking to understand what outcomes result from the money they...
Everyone - at least once in his life - has heard about “Black Friday”. Did you know it was a trademark? Such marks, which use has become more and more widespread, are subject to changes and...
When transferring intellectual property, the first thing to consider is the type of transfer required for your business needs. The transfer of intellectual property can be either temporary under a...
Whether its a merger, acquisition, rebrand, entry into a new market or settling an IP infringement claim, there are a number of reasons a business changes its company name. However, the key challenge...
Brandstock provides value to our clients by drastically simplifying administration and reducing the cost of large-scale IP projects.