An intellectual property enforcement strategy is essential for many businesses. However, IP registration and enforcement can be complex and expensive. As such, many small- and medium-sized businesses...
As one of the most valuable assets a company has, intellectual property must be appropriately managed in order to maximize its potential. In line with many areas of life, technological advancements...
The role of general counsel is undoubtedly challenging: it requires broad, yet in-depth knowledge of an organization from a business and legal perspective. One of the unique challenges in this role...
For corporate IP counsel who are looking to undertake an audit of their company’s intellectual property portfolio, there are important considerations to ensure the process is as effective as possible.
If you’re a corporate IP counsel, and you’re considering partnering with an external IP services provider, you should consider Brandstock’s new service, "Brandstock Complete".
Brandstock has interviewed Hans-Jürgen Lutz, vice president, marketing communication, brand and trademark management crop protection at BASF and the result of this meeting has been published by WIPR...
Trademark searches are a necessary part of owning and registering new trademarks which many companies choose to put off, viewing them as unduly onerous to complete.
Searches of registered trademarks are useful at all stages during the term of your trademark and it is no wonder, therefore, that numerous online databases of registered trademarks have cropped up....
If you are still conducting trademark searches in house, then you are probably wasting both your legal department’s time and resources. Not only can outsourcing this task potentially save your...
Brandstock provides value to our clients by drastically simplifying administration and reducing the cost of large-scale IP projects.